A local’s guide to finding the real Florentine steak

Everyone knows you have to get a Bistecca alla Fiorentina when visiting Florence. But how do you know where to go? First rule: don’t eat where influencers tell you to eat. Many of the places you see all over social media exist because tourists see them on TikTok or Instagram, show up, photograph the exact same dishes and settings, and post their own content. The cycle repeats, and suddenly a restaurant becomes “famous” — not because the food is exceptional, but because the place and food is photogenic.

Some of the best food in Tuscany, in fact, is not photogenic at all.

The restaurants with the dramatic, well-curated photos and the “hidden gem in Florence!” captions? Locals generally aren’t eating there. Even most expats avoid them.

You’ve probably seen the one with the two Z’s. Locals don't go. I’ve personally observed the tourists lined up like cattle in the piazza or the clogged up tiny street in front of a famous “hole” where they charge you double for basic quality steak. These people have all made a reservation in advance by the way and they still make them wait outside for who knows how long. It all makes me cringe (I’m allergic to lines). And then you get sent home with a tote bag with their logo. It’s all part of the show.

The truth is, Florence has hundreds of places to eat a proper Bistecca alla Fiorentina, many of them better and far better priced.

If you look at menus across traditional steak restaurants in the city, they are actually quite similar: the same classic antipasti, the same simple sides, and of course the famous steak, sold by the kilo. For locals, the choice isn’t about who makes the most viral steak — it’s about where they feel comfortable. They know the owner, the staff, and they’ve been going there for years. Often their parents and nonni went there before them.

As a relatively new local myself, I’ve tried many of them. What I’ve noticed is that the real differences are atmosphere and feeling.

Some places are lively and chaotic in the best way. Others are quiet and romantic. Some feel elegant and upscale, others rustic and traditional, and some sit comfortably in the middle. All have the quintessential Italian hospitality. Its all about feeling like you’re in someone’s home — welcome and fed well. Now when I’m craving a big Bistecca alla Fiorentina, I choose the restaurant based on my mood and who I’m with.

A Tip for Wine Lovers

If wine matters to you (which, if you’re reading this blog, it probably does), take a look at the wine list beforehand (if possible, some places won’t even have a website). They will all offer the classic Tuscan pairings — Brunello di Montalcino, Chianti Classico, Bolgheri — but the depth of the list can vary a lot.

Some places focus only on current vintages, while others have older bottles or wines from outside Tuscany. In general, the more rustic the restaurant, the more limited the wine selection tends to be — though there are always exceptions.

One Big Red Flag

One thing I personally avoid: restaurants with giant meat fridges displayed in the front window.

This is a newer trend that has appeared in Florence over the past few years and it’s rarely a good sign. These places are usually designed to attract tourists rather than locals, often run by international groups rather than families who have been serving Florentine food for generations.

The traditional trattorias of Florence never needed a display case to prove the quality of their steak. Their reputation — and their loyal local customers — has always been enough.

Ask the Locals

Alongside doing your research before your trip, don’t forget one of the best resources you have when you arrive: locals themselves.

When you’re shopping, ask the sales assistant where they like to eat in the neighborhood. When you’re having your morning coffee at the bar, ask the barista their favorite restaurant nearby. Even a quick conversation can lead you to a place you would never have found on Google or social media.

In general, Italians are incredibly proud of their food culture and are usually more than happy to share their opinions on where to eat well. Sometimes the best meals you’ll have in Italy come from a simple recommendation from someone who lives there.

If you want to skip the tourist steak houses and eat somewhere locals actually return to, here are a few of my go-to spots when I’m craving a good Bistecca:

Osteria del’Enoteca - This locations is on the more upscale side with table cloths and a fabulous wine list. Perfect for a romatic date night for true wine lovers.

Ristorante alla Vecchia Bettola - This is my father in law’s favorite spot. He walks in and everyone knows him. The vibe here is more casual and a little chaotic, but in a good way. Most of the seating is small stools so keep that in mind.

Antica Trattoria Il Barrino -A traditional family run Tuscan Trattoria in my neighbourhood that won me over immediately. Cozy and charming with attention to detail.

Looking for more recommendations like these? I have plenty more and for every occasion. Contact me now for a tailor made list of suggestions and become a VINOVITA Insider.